Pricing Strategies in Detail – What Companies Don’t Tell You

By Tamás Ő. — Verified by Sander D. — Last updated: December 16, 2024 — (0)

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Medical alert companies make their pricing plans as attractive for customers as possible. This involves many beneficial offers, including the promise of short-term agreements, free shipping and activation, discounts on monthly prices and many more. This is all nice and true, but more than often a small lettered condition hides behind the sparkling promises. Of course, this doesn’t mean companies use illegal practices or scams to strip unaware elderly of their money. They just don’t like to display the negative side of the offer on the front page.

Free shipping, not-so-free returns

Having your medical alert equipment delivered to your home free of charge is a fairly seductive offer, as you can save up to $99 with it. But don’t forget that renting a medical alert equipment also means that you have to send it back when ceasing service, because your account will only be suspended after all components are sent back in undamaged condition. And the trip of the equipment towards you was definitely free, the expenses of returning it is on you. Also, try calculating the time of the shipping into the process, because as we said, your medical alert account is active until the device arrives back, and shipping it too late might lead to an extra month to be billed.

Pricing strategies in detail – What companies don't tell you

Zero activation cost

The $0 activation fee is another example of catchy eye candy for subscribers. This means that after setting up your equipment, you must contact the monitoring center by pressing one of the help buttons to test your system. If everything was fine, the operator reassures you, and your medical alert protection works flawlessly. This process is truly free for you… if you have an in-home system. Sometimes companies charge extra money for activating mobile or on-the go units. This is a one time-fee, and it can be inconvenient if you realize this expense after the product is ordered.

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Pricing Strategies in Detail – What Companies Don’t Tell You

Free shipping, not-so-free returns

Zero activation cost

Best medical alert systems of 2025

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